Minmini Healthcare Digital Marketing

What is SEO?

SEO (Search Engine Optimization) is the process of improving a website’s visibility on search engines like Google. When done right, SEO helps your client’s website show up higher in search results, driving free, organic traffic from people searching for related products or services.

It includes on-page optimization, technical setup, content strategy, and backlinks.

Website Audit & Keyword Research

We start by auditing the site for SEO issues and performance gaps. Then we identify high-value keywords your target audience is searching for and analyze competitors to find ranking opportunities.

On-Page SEO Optimization

We optimize titles, meta descriptions, headers, images, and content structure. Keywords are added naturally, and internal linking is improved to help both users and search engines navigate the site better.

Technical SEO Setup

We ensure the website is fast, mobile-friendly, and secure. Broken links, crawl issues, and technical errors are fixed. We also connect the site to Google Search Console and submit sitemaps for indexing.

Local SEO (if needed)

We optimize your Google Business Profile, use local keywords, and make sure your name, address, and phone number are consistent everywhere. Local directory submissions are also handled to improve nearby visibility.

SEO Reporting & Improvements

Each month, you get a report showing keyword rankings, traffic growth, and what’s improving. We adjust strategies and suggest new content ideas to maintain and boost your rankings.

Off-Page SEO Optimization

Off-Page SEO refers to all the actions taken outside of your website to improve its search engine ranking. The goal is to build your website’s authority, trust, and relevance in the eyes of Google—mainly by earning quality backlinks, increasing brand mentions, and building an online presence.

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